Senior Living Marketing: We are Selling Senior Living WRONG
Senior living operators are marketing and selling assisted and independent living communities wrong, and it’s showing in their financial performance. Not too long ago, I returned home from dropping my mom off at the Mease Surgery Center. Post-surgery, my mom faced a six to eight-week recovery period. Prior to moving her to a life plan […]
2024 Securing Tours Case Study Report
BILDX conducted a case study comparing 10+ different community’s and securing tours which were scheduled over the course of three months utilizing BILDX vs. 6 months prior to BILDX implementation. Below is the executive summary and the data trends that were uncovered regarding the outcome of those scheduled tours. Time Periods Data Analyzed: 7/1/2023 – […]
Market Survey Analysis: Care Services and Amenities
In Quarter-1 of 2024, BILD conducted over 250+ individual Market Surveys on senior living communities across the nation. Below is the executive summary and the data trends that were uncovered regarding care services, amenities, and service pricing within those senior living communities shopped. Target Regions: U.S Market Regions (percent of shops) – East Central (51%), […]
