The Growing Problem: Lead Quantity Over Quality Across the senior living sector, frustration is mounting. Operators are investing thousands of
Introduction: In today’s digital-first world, senior living marketing is no longer just about brochures, tours, and word-of-mouth referrals. It’s about
In the world of senior living, 2025 was expected to be a breakout year. With Baby Boomers entering the market
The senior living industry is evolving rapidly, driven by demographic shifts, technological advancements, and changing consumer preferences. To stay ahead
In the ever-evolving world of senior living, standing out is more than just offering quality care and a beautiful community.
You’re likely spending $5,000 to $7,000 per move-in to generate leads. That’s the cost of doing business in today’s senior
For 25 years, Bild and Co was recognized for one thing: sales training. We trained thousands of sales counselors across
Managing a senior living sales pipeline effectively is crucial for maintaining high occupancy rates and ensuring steady revenue growth. A
Introduction: Why Sales Training Alone Isn’t Enough For decades, senior living operators have placed the burden of revenue generation on
Finding the right senior living marketing specialist can make all the difference in increasing occupancy rates, enhancing brand awareness, and
Senior living operators often focus on one primary metric: occupancy. The industry-wide benchmark sits at approximately 85% today (source: NIC.org),
A Perfect Storm for Senior Housing Acquisitions The senior living sector is entering a period of unprecedented acquisition opportunities, driven
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