2024 Senior Living Post Tour Survey Results
Recently, Bild & Co conducted a case study on the experiences of over 400+ prospects that have toured across 21 senior living communities. This study targets multiple states in the U.S. Target Locations: AZ, CA, IL, TN, TX Time Periods Data Analyzed: 1/1/2024 – 9/30/2024 Data Reviewed: Prospect Post Tour Experiences Below is the executive […]
Q2-2024 Senior Living Web to Phone Shops Results
BILD analyzed 100+ senior living community web to phone shops in Q2-2024. This white paper focuses on shoppers inquiring via web and phone to evaluate the first impressions, needs development, relationship building, sales presentation, and next steps scheduled. This study targets multiple states in the U.S. Below is the executive summary and key findings. Target: […]
Q2-2024 Move In and Move Out Analysis
BILD analyzed 50+ senior living communities in Q2-2024. This white paper focuses on move-ins and their sources, move-outs and their reasons, and the average length of stay. This study targets multiple states in the U.S. Below is the executive summary and key findings. Target: 18 different States Time Periods Data Analyzed: 4/1/2024 – 6/30/2024 Data […]
Q2-2024 Lead Source Analysis
BILD analyzed senior living communities inquiries, tours, and move ins from their top 3 lead sources for Q2-2024. The top sources for the communities analyzed were paid referrals, professional referrals, and digital sources. This study targets multiple states in the U.S. Below is the executive summary and key findings. Target: 18 different States – 9 […]
2024 BILDX Case Study
The following results reflect the overall growth in sales activity, tours, conversions, and response rate with a client that implemented BILDX across 10 communities. The below data compares 5 months prior to BILDX and then 5 months with BILDX being implemented. Locations that are implementing BILDX reside in the Eastern, Western and Midwestern Region of […]
Q1 & Q2 2024 Family Resident Move In Experiences
In Q1-2024 and Q2-2024, Bild & Co conducted post move in surveys on 118+ family members and 25 residents and their experience 90 days after their move in. This resident move in experiences study targets multiple states in the U.S. Below is the executive summary and the data trends that were uncovered. Target Locations: National […]
Q2-2024 Market Survey Care Services
In Quarter-2 of 2024, BILD conducted over 100+ individual Market Surveys on senior living communities across the nation. Below is the executive summary and the data trends that were uncovered regarding care services, amenities, and service pricing within those senior living communities shopped. Target Regions: U.S Market Areas (percent of shops) – East Central (32%), […]
4 Must-Know Email Facts for Senior Living Marketing
If you strategically plan to drive occupancy and revenue for your mid-sized operation, you know you need more than referral development. Boosting move-ins requires other effective strategies, such as a Senior Living marketing campaign. One important part of leveraging the digital age to reach prospects is building powerful email campaigns. Emails give you the power to turn […]
Q2-2024 Market Survey Analysis: Concessions
In Quarter-2 of 2024, BILD conducted over 100+ individual Market Surveys on senior living communities across the nation. Below is the executive summary and the data trends that were uncovered regarding concessions, community fees, and rate increases within those senior living communities shopped. Target Regions: U.S Market Areas (percent of shops) – East Central (32%), […]
13 Ideas for Original Senior Living Marketing Content
Increasing occupancy and growing revenue requires more than excellent care options or superb grounds. You also need original content for your marketing and outreach initiatives. Digital marketing has changed the game for mid-sized operators. Your prospects will rely more heavily on the internet. And if you want to gain sales traction, you must adapt to these […]
