For over 25 years, Traci Bild has been the go-to advisor for senior living owners, operators and developers—transforming sales, marketing and operations to maximize occupancy, revenue and resident satisfaction.
As Founder and Chief Visionary Officer of Bild and Co, Traci has helped senior living leaders bridge the gap between what families desperately need and how communities serve them—turning hesitation into move-ins and confusion into confident decisions.
But for Traci, this isn’t just business—it’s deeply personal. After years of guiding families in her own home and navigating her mother’s senior care journey, she saw firsthand the fear, guilt, and uncertainty that hold families back from making the right move.
That’s why she wrote “Crack the Code”—a powerful, step-by-step guide designed to empower families with the clarity and confidence they need to move forward.
Equip your sales teams with a powerful educational tool that accelerates conversions and enhances the buyer’s experience. Every tour visitor should leave your community with this book in hand!
Receive a customized branding stamp featuring your community’s logo and contact information, and place inside the book cover for a personalized touch.
More than a book, it’s a decision-making tool that helps families say ‘yes’ to your community.
Traci Bild isn’t just a keynote speaker—she’s a trusted industry expert and a voice for families navigating the aging journey. With a powerful blend of personal experience and professional insight, she brings the human side of caregiving to life, shifting the way audiences think about aging, senior care, and decision-making.
Whether addressing healthcare executives, senior living professionals, or family caregivers, Traci’s keynote is more than just a speech—it’s `a wake-up call that challenges outdated mindsets and provides clear, actionable strategies that change lives.
Secure Traci for your next event! Fill out the form below to check availability.
Prefer to connect directly? Contact Traci Bild at TBild@BildandCo.com or call 1-800-640-0688
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