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Mystery Shopping

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Confidence in Selling Assisted Living is Gone; And the Sales Execution You Expect is Not Happening

THE SALES AND MARKETING PROCESS IN ASSISTED LIVING IS A DISASTER AND THE IMPACT ON FINANCIAL PERFORMANCE HAS CAUGHT UP WITH OPERATORS; BUT IT’S NOT …

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People Don’t Want to Move to Assisted Living

CHAPTERS 7 & 8: PEOPLE DON’T WANT TO MOVE TO AN ASSISTED LIVING COMMUNITY Assisted Living and Independent Living Sales and Marketing Teams Will Face …

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What box are you putting prospects in?

Assumptive sales and marketing tactics fostered by the inability to listen is devastating assisted living revenue, margins and growth prospects during this unprecedented time.   …

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We are Marketing & Selling Senior Living WRONG

SENIOR LIVING OPERATORS ARE MARKETING AND SELLING ASSISTED AND INDEPENDENT LIVING COMMUNITIES WRONG AND IT’S SHOWING IN THEIR FINANCIAL PERFORMANCE   Waiting it out rather …

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Rare is the individual who knows how to listen.

THE LOST ART OF LISTENING & THE DIRECT CONSEQUENCE ON YOUR INDEPENDENT AND ASSISTED LIVING SALES PERFORMANCE, REVENUE AND FUTURE VIABILITY American culture glamourizes talking. …

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How Our Senior Living Consultants Empower Your Operation to Close Sales Gaps

From hiring the right executive director to helping sales counselors retain their training, over the past weeks, the Bild & Co blog has focused on …

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How to Interpret Your Senior Living Mystery Shopping Results

There’s a reason operations around the country request our senior living mystery shopping services. They reveal hidden data. They offer quick insights. They act as …

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The Unspoken Truth behind Why Your Senior Living Portfolio Suffers from Low Occupancy

Senior living CEOs focus on high-level goals to grow their portfolios. You create growth plans to meet the daily demands of high staff turnover, the …

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The Dos and Don’ts of Increasing Senior Living Occupancy

Increasing your senior living occupancy is a multifaceted process. Creating a community that supports senior living sales involves everything from solid clinical care to excellent …

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3 Reasons Your Poor Customer Service Is Destroying Revenue Opportunity

In the United States, businesses lose approximately 41 billion dollars a year because of one factor. This factor isn’t economic attrition, competitive disadvantage, or shifting …

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7 Steps to Garner Positive Online Reviews

According to social media expert and thought leader Brian Solis, “Welcome to a new era of marketing and service in which your brand is defined …

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Use real-time intel to pivot your sales strategy. 

Schedule a FREE mystery shop to gauge the current buyer experience in your communities and find quick wins!