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Confidence in Selling Assisted Living is Gone; And the Sales Execution You Expect is Not Happening

THE SALES AND MARKETING PROCESS IN ASSISTED LIVING IS A DISASTER AND THE IMPACT ON FINANCIAL PERFORMANCE HAS CAUGHT UP …

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Selling is Hard, Execution is Harder: Part 2 of the Series

Selling is Hard, Execution is Harder: Seniors Housing Operators Face Increased Complexities That Few Fully Understand and It’s Crippling Revenue …

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Selling is Hard, Execution is harder. Part One of a Two Part Series

Selling is Hard, Execution is Harder: Seniors Housing Operators Face Increased Complexities That Few Fully Understand and It’s Crippling Revenue …

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Robotic salespeople are plaguing the senior living industry

The Robotic, Reactive, and Assumptive Sales Mentality That is Plaguing the Independent and Assisted Living Industry and Reaping Financial Destruction …

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Rare is the individual who knows how to listen.

THE LOST ART OF LISTENING & THE DIRECT CONSEQUENCE ON YOUR INDEPENDENT AND ASSISTED LIVING SALES PERFORMANCE, REVENUE AND FUTURE …

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Get Serious about Top Line Revenue Growth

Occupancy and Rate; When Is Seniors Housing Going to Stop Order-Taking and Get Serious About Top Line Revenue Growth? Operators …

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Poor Profit Margins? Here Is What’s Holding You Back

When you’ve analyzed a portfolio for revenue potential and invested a sizable chunk of your resources in its growth… There’s …

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The Achilles’ Heel of Your Large Senior Housing Portfolio

If you’ve invested in a senior housing portfolio, realizing ROI on your capital is one of your highest priorities.   …

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3 Ineffective Strategies Used to Increase Net Operating Income

As a senior living CEO, the pressure is always on to increase net operating income. Ensuring robust numbers means you’re …

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Don’t Neglect This One Critical Item When Finalizing Your Senior Housing Budget

As a senior living CEO, strategic planning takes top priority on your to-do list as 2017 draws to a close. …

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3 Deadly Mistakes That Threaten Your New Senior Housing Development

Senior housing is in demand. A recent survey by the National Real Estate Investor and NIC reports that senior housing …

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Use real-time intel to pivot your sales strategy. 

Understand your buyer experience and sales trends with a complementary sample of mystery shops on any three communities of your choice.