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Census

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How Senior Living CEOs Can Finally Diagnose Plummeting Occupancy—Mystery Shopping

As a senior living CEO, the burden is on you to increase net operating income and revenue at your communities. That’s why, when occupancy begins …

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Expert Strategies to Overcoming Objections

Sales Directors in senior housing are constantly faced with objections during the sales process, from beginning to end. How many of you are faced with …

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5 Tips to Treating Prospects like People

Have you ever been sick and hospitalized? If you have been lucky enough to be healthy and can answer “no”, then I want you to …

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Case Study: Ramsey Village Continuing Care Retirement Community

Prepared by: Dana Asche The Situation Ramsey Village is a Continuing Care Retirement Community that is committed to meeting their residents’ interests and needs at every …

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Is Your Census Healthy? Or Are You Racing to the Bottom?

A few years ago I read a book by Seth Godin titled “LINCHPIN Are you indispensable?” The book addresses how different the modern workplace is …

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