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Digital Media

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3 Simple Ways to Transition Senior Living Marketing to the Digital World

Senior Living marketing is experiencing a massive shift. As traditional marketing efforts give way to digital marketing strategies, you may feel torn between two worlds. …

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Digital Marketing: 5 Resources for the Mid-Sized Senior Living Operator

It’s easy for mid-sized senior care communities to be overshadowed by competitors with a large sales team, luxurious amenities, and extensive levels of care. However, …

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4 Must-Know Email Facts for Senior Living Marketing

If you strategically plan to drive occupancy and revenue for your mid-sized operation, you know you need more than referral development. Boosting move-ins requires other …

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Social Media Case Study: Westhampton Care Center

The Situation Westhampton Care Center (WHCC) is a 5-star government rated skilled nursing community that is committed to meeting residents’ needs from rehab services to dementia …

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Your Website is Launched! Now What?

You just launched your website, spending a great deal of time and money getting it ready for the world to see. Now that it’s live, …

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Viral Campaigns Through Community Engagement & Contests

Thanks to social media, platforms such as Facebook and Twitter have made it not only effortless to help promote web traffic, but even fun by …

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3 Social Networks Driving Engagement and Best Practices

Every morning when you check your social media pages, it’s almost common to see that one of your long lost friends has uploaded three new …

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Launching a Website: Best Practices for Search Engines and Site Health

So you created a beautiful new website. Next steps? You’ve spent hours toiling away at thoughtful design, content, development, review, limitless revisions, and finally…LAUNCH! More …

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Twitter 101

“Welcome to Twitter 101” Today, there are many social media sites that people use for personal use, business and many other reasons. Having these online …

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