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Confessions of a Pricing Man

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CH. 10 – Operators Fail To Understand The Power That Price Has On Profits And Value

SENIORS HOUSING OPERATORS FAIL TO UNDERSTAND THE POWER THAT PRICE HAS ON PROFITS AND VALUE Price is the most effective profit driver to a seniors …

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CH. 9: 4 Indicators That Seniors Housing Is In A Competitive Pricing Crisis

4 INDICATORS THAT SENIORS HOUSING IS IN A COMPETITIVE PRICING CRISIS What Independent Living, Assisted Living, Memory Care and Active Adult Operators Need to Do …

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CH. 8: Seniors Housing Communities Fall Short On Delivering Customers Need For Pricing

Seniors Housing Communities Fall Short On Delivering Customers Need For Pricing And Learn the 7 Actions to Implement Price Transparency   PRICING TRANSPARENCY It’s easy …

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CH. 7: The Pros and Cons Of Bundled Versus Unbundled Pricing In Senior Communities

CH 7: The Pros and Cons of Bundled Versus Unbundled Pricing In Senior Communities How Independent Living, Assisted Living, Memory Care and Active Adult Communities …

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CH. 6- Standing Out In a Competitive Marketplace, Avoiding the Trap of Competitor Pricing

Ch 6 – Standing out in an increasingly competitive senior living marketplace How communities fall into the trap of matching competitor pricing, diminishing profit margins …

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CH. 5 – Why Discounting is Killing Margins and the Customer Experience in Senior Living

CH 5 – Why Discounting is Killing Margins and the Customer Experience in Senior Living And Why Operators Need to Sell at Market Rate Rent …

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CH. 4 Where is the Most Optimal Price Position for Your Seniors Housing Community or New Development?

Where is the Most Optimal Price Position for Your Seniors Housing Community or New Development? And How to Avoid Making Costly Mistakes Due to Lack …

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Ch. 3 – Creating Scarcity & Offering Package Alternatives

In Series – “Confessions of the Pricing Man: How Price Affects Everything” For this blog series, I will be dissecting a book titled Confessions of …

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Ch. 2 – The Impact of Second Order Effects

In Series – “Confessions of the Pricing Man: How Price Affects Everything” For this blog series, I will be dissecting a book titled Confessions of …

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Ch 1. – Re-Thinking Price in Senior Living

In Series – “Confessions of the Pricing Man: How Price Affects Everything” For this blog series, I will be dissecting a book titled Confessions of …

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Introduction to “Confessions of the Pricing Man”

Welcome to our first official book club! Over the next couple of weeks, Traci Bild will be guiding you through “Confessions of the Pricing Man: …

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