Bild & Co News

4 Must-Have Systems for 100% Occupancy

If you’re a small­- to mid-­sized operator, it can be easy to trace your inability to break cyclical revenue trends and break­even occupancy rates to poor sales training and a lack of proper onboarding in the sales department. The Problem: Poor Sales Training The TAS Group (now Altify) has provided some striking statistics on sales

August 25th, 2016|

6 Reasons Why You Must Train New Sales Team Hires

  There’s a significant need for the proper onboarding and training of new hires within Senior Living sales and marketing departments. From years of experience in working closely with owners and CEOs to grow occupancy and revenue, I’ve found that one of the biggest barriers to driving move-ins is the lack of sophisticated Senior Living

August 18th, 2016|

Two Questions That Will Immediately Transform Your Business & Resident Satisfaction

[blockquote]Resident satisfaction - in our business this is by far one of the most important contributing factors to success.[/blockquote] While on a phone call with a client this week I started asking them questions about their service: Can you tell me a little about your experience with the Bild team so far? If you could

September 2nd, 2015|

Managing Sales Talent

One of the very first questions I often ask sales candidates is, “Do you like to be managed?” Yet the most common response I hear is, “I don’t like to be micromanaged.” At some point in our careers we’ve all experienced the micromanager who wants to tell us what to do or how to do

August 17th, 2015|

Making the Connection with Home Health Partners

When you think of your home health partners, do you think friend or foe? We often hear that home health companies are the competition for senior housing at all levels, but do they have to be? Let’s talk about how your home health partners can help you! First, what is home healthcare versus home care?

August 4th, 2015|

Follow Up in Senior Living

“I need more traffic!” “How do I get more people through our doors?” Sound familiar? This is a common challenge faced by the Senior Housing Industry today, especially with competition on the rise. The good news is, there IS something you can do about it, and it won’t cost you a penny. Here’s the thing:

July 19th, 2015|

Bild & Co Provides Hearthstone A Brand Refresh

Woodstock, IL – Hearthstone Communities has launched a new refreshed brand image, website and messaging to create more awareness about the organization’s 100 year history in senior care and retirement living. Hearthstone enlisted Bild & Company’s marketing expertise to help them emphasize their high quality of care, dedicated close-knit family spirit and “going the extra

July 15th, 2015|

What Differentiates You from Your Competitors

95% of what individual senior living communities offer is the same. Most provide healthcare services, meals, transportation, activities, and so on. To the consumer, selecting a community can be daunting — which is why so many are turning to referral services. Yet do they — the referral agencies, prospective residents or family members — understand

July 14th, 2015|

Tracking and Knowing Your Sales Conversions…Why?

If you are a “numbers person,” you probably know many reasons as to why numbers are important in your daily life, both professionally and personally. I am confident that even if you are not a “numbers person,” you still know how much money you earn annually, and what your average living expenses are. Tracking your

July 7th, 2015|

Bild & Co Refreshes Brand and Website for Hawkeye Care Centers, Focusing on a Heritage of Heartfelt Care

Des Moines, IA  – Hawkeye Care Centers has launched a new refreshed brand image, website and messaging to create more awareness about the organization’s 40 year history in senior care and retirement living. Hawkeye enlisted Bild & Company’s marketing expertise to help them emphasize their high quality of care, dedicated close-knit family spirit and “hands-on”

July 6th, 2015|
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