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4 Best Practices for Launching a Profitable Senior Housing Development

When opening a senior housing development, there are some non-negotiables for solid operations. >>Minimize unnecessary expenses. >>Create long-term relationships with key suppliers. >>Use technology to streamline activities. Put simply, following these and other industry best practices increases your chances for success. But here’s what you need to realize… Growing occupancy for your community is no

April 3rd, 2018|
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Remain Viable: Stay Ahead of the Curve and Shift Your Senior Living Marketing Message

  In 2018, many senior housing communities will serve the Silent Generation demographic. But that’s not going to last forever. According to CNBC, there are 10,000 Baby Boomers who retire each day. And as MarketWatch explains, these Boomers have an average of $263,000 in their contribution plans...even though they think they’ll need $658,000 for retirement.

March 27th, 2018|
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The Real Cause of Your Plummeting Occupancy [Analysis Revealed]

As a senior living CEO, the burden is on you to increase net operating income and revenue at your communities. That’s why, when occupancy begins to plummet, you aren’t afraid to discount your prices, cut your staff, or cut certain services. But strategies like these can only temporarily halt your revenue loss. Eventually, you’ll need

March 20th, 2018|

Sharing Your Senior Housing Pricing Information—What the Data Says

When it comes to your senior living properties, having the right senior housing pricing is critical. After all, driving growth depends on accurately assessing your operation’s value and what prospects are willing to pay. While it’s important to set rates that maximize ROI, there’s another important consideration related to your senior housing pricing...sharing your information.

March 13th, 2018|

Senior Housing Investors Are Concerned About…(Hint: It Comes Down to One Thing)

There’s no picture-perfect investment. No matter how strong the market demand is or how weak your competitors are, for senior housing investors, each portfolio carries its own share of risk. While some risks are small, others are weightier. For instance, purchasing a property in a less-than-ideal location could be less significant than acquiring several properties

March 6th, 2018|

3 Tips for Effective Communication: Creating Buy-In That Fuels Occupancy Growth

  The job responsibilities of the senior living CEO are many. Some days you’re analyzing operational costs...other days you’re holding meetings to successfully navigate regulatory changes. But most days, it seems as if your title should be ECO—Effective Communication Officer. After all, effective communication is critical when it comes to harmonizing competing stakeholder claims and

February 27th, 2018|

Getting Strategic about Senior Housing Occupancy

 It doesn’t matter if you’re…. The CEO of a large senior housing organization. The executive director of a small community. A first-time investor in a senior housing development. A regional director over a number of senior living properties. Each of you has a goal in common—increasing your senior housing occupancy. And reaching this goal requires

February 21st, 2018|

Capital Recovery and Your Senior Housing Development

  If you’re in the process of planning a new senior housing development, you’ve probably established a clear set of goals for your property. Your long-term objectives may include items like increasing your share of the assisted living market, using capital from your new property to expand into other markets, and similar items. But when

February 13th, 2018|

3 Hidden Challenges That Drain Your Net Operating Income

When you’re the decision-maker for a senior living operation, improving operational efficiency is a top priority...especially when your organization’s net operating income is always in the spotlight. As Investopedia puts it… Net operating income...can only be increased by raising rents and associated fees or by decreasing reasonably necessary operating expenses. So it’s no wonder that

February 6th, 2018|

Investing in Senior Living Facilities—Our Core Principles for Improving Occupancy

If you’re contemplating making the plunge to the senior living niche, more than likely you’re scouring the internet for information… Tips for investing in senior living facilities. ROI in senior living. How to enter the senior living market.    After all, it’s daunting to transition from another real estate market to the senior living industry,

January 30th, 2018|
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